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How the CEO Behind Applebee's and IHOP Pulled off a Shocking Turnaround in Just a Year

Business Insider
  • Steve Joyce has led Applebee's and IHOP on impressive comebacks since taking over as CEO of parent company Dine Brands in September 2017.
  • Since Joyce took over, the Dollarita kicked off a cheap drinks revolution at Applebee's, while IHOP redefined what it means for a campaign to go viral with its polarizing IHOb name change.
  • Joyce spoke with Business Insider last week about changing the company's culture, making comebacks, planning new brands for Dine, and much more...
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