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The Most Surprising Thing About the Amazon-Whole Foods Deal

fortune.com

For years, Whole Foods CEO John Mackey was convinced that grocery stores and e-commerce didn’t mix. And I was more surprised than most when the news broke last week that he’s selling Whole Foods to Amazon ( amzn ) for $13.7 billion.

In the late 1990s, at the peak of the dot-com boom, Mackey tried his hand at e-commerce, just like everyone else...

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