1. Publicis And Omnicom Announce Plans To Form $35.1B Advertising Leviathan

    Publicis And Omnicom Announce Plans To Form $35.1B Advertising Leviathan

    Today Publicis and Omnicom, two of the "big five" global advertising and marketing agencies, announced a "merger of equals", in which the two will combine to create a powerhouse with some $22.7 billion in annual revenues and a market capitalization of $35.1 billion. The pair say that the new Publicis Omnicom Group will be jointly run by the two existing CEOs, John Wren from Omnicom and Maurice ...

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