Levi’s Leather Patches Come Under Fire by New Shareholder
New York. Levi Strauss & Co., fresh off its $623 million initial public offering, is already facing calls for change from one shareholder. PETA, the animal-rights organisation, said it purchased the minimum number of shares needed to be able to submit shareholder resolutions and speak at Levi’s annual meetings. PETA is targeting the cow skins that Levi’s uses to make the iconic brown patches that are sewn onto the backsides of its pants...
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