1. Analyst Begs Gap's Board to 'Change Name of Company to Old Navy'

    Business Insider BoardNews
    Analyst Begs Gap's Board to 'Change Name of Company to Old Navy'
    • Gap topped earnings on both the top and bottom lines in second quarter.
    • Old Navy outperformed the Gap brand.
    • Shares fell 7% after the earnings.
    • Watch Gap trade in real time here.

    A group of Wall Street analysts is begging Gap's board of directors to consider a name change because of rising momentum at Old Navy...

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    1. Dear B.O.D. of GPS... Please Change Name of Company to Old Navy.
    2. The Gap brand remains challenged, but better EPS and reaffirmed guide shows the Gap brand doesn't matter, the team said.
    3. We are buyers on any weakness at the open.

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