1. Invite Your Customer Into The Boardroom

    Invite Your Customer Into The Boardroom

    Putting the customer at the center of your business needs to happen at all levels.  It starts at the Boardroom. If your Management Board, or your Management Team are talking to customers and discussing customer issues and feedback on a regular level, then the levers to be managed are seen with a view towards the customer, and not the internal focus that often takes hold...

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